GOLD’s 30×30 Challenge will change your writing routine
I’m gonna start with something wild:
You don’t need a writing retreat. (I know, I want one too!)
You don’t need a new notebook. (I know, I want one too, too!!)
You don’t even need “a free afternoon” (lol what even is that, I don’t even know how to want it).
You need only a couple minutes.
A day.
To write a little bit of comedy.
That’s it.
That’s the whole idea behind GOLD Comedy’s 30×30 Challenge: 30 days, writing 1 minute of comedy per day. A couple jokes. A half-thought-through premise. A weird list. A bit you rant about in your head but haven’t written down yet. Your pitch for Devil Wears Prada 3. Whatever it is, write until you have a minute’s worth. Then you call it a win. Bing bang boom, baybee! You’re done for the day! After 30 days…(I know you know where I’m going with this)…you’ll have 30 minutes of comedy!
It sounds too easy. But, that’s the point.
Because if you’re like most creatives (Hi, welcome! You seem funny AND hot.), your brain is juggling ten tabs, three deadlines, a career pivot, and the ever-present hum of “should I have an agent?” A challenge like this isn’t about more. It’s about showing up small, every day, until it adds up. It’s about building a practice. It’s about proving how much you can actually do with basically NO time spent.
The science-y part (Don’t worry, I’m a doctor. A doctor of Jokes.)
-
🧠 Studies show that people who commit to daily micro-habits are more likely to stick with creative practices than people who go all-in once a week (or month or era).
-
⏰ A 2023 study from The Journal of Creative Behavior found that just 15 minutes of creative writing per day significantly boosted long-term output and self-confidence in writers. Imagine what even one minute can do when it lowers the stakes.
So what actually happens when you write for one minute a day?
-
You build momentum. The hardest part of writing is starting. When you know it’s just a minute, you’re more likely to start. And, yes, once you start, you often keep going. But that’s not the POINT. Starting. Starting is the point.
-
You unfreeze your funny. Perfectionism kills jokes. And confidence. And creativity. But writing one dumb minute of bits a day? That’s low-stakes, high-reward comedy.
-
You rediscover your voice. Comedy is a muscle. You know that! Daily reps will actually remind you what you think is funny and want to write/talk about. It’ll get you out of your head and out of the unhelpful habit of writing what you think others want.
-
You start trusting yourself. Every time you show up and write something (literally anything, even like…the date) you prove to yourself that you don’t just talk about it–you’re a person who does things. THE thing, even. You’re the person who does the damn thing.
-
You create a backlog of material without even trying. One minute a day = 30 minutes a month = 6+ tight fives a year = your next pilot, sketch, standup set, or weird personal essay about raccoons. (Trust the math. Live laugh love the math.)
The real secret of the 30×30 Challenge?
It tricks your brain (don’t tell it!!) out of waiting for the perfect time to write and into just writing. And in a world full of noise, hustle, and passive scrolling, that is a radical act.
Want to try it? We’ve got the prompts. We’ve got the party. You bring the minute.
Join GOLD to fully participate in the 30X30 Challenge. Plus you’ll get to share/brag/complain with other like-minded funny people!
